In this two-part conversation, Mark and Michelle sit down with Roland Zelles, former Chief Revenue Officer & Senor Vice President Worldwide Sales at Autodesk, to talk about what it really takes to lead meaningful transformation.
Roland helped steer Autodesk through one of the earliest and boldest moves in the tech industry—shifting from on-premise software to a full SaaS model. But as he shares, true transformation isn’t just about systems or structure. It’s about mindset, culture, and the unexpected.
Why do leaders default to what’s comfortable when the future demands change?
How do you create momentum when the stakes are high?
What happens when transformation is treated like a strategy... instead of a survival decision?
If you’ve ever led change, or struggled to get others to follow, this one’s for you.
Join Mark for Part 2 of this series as he discusses a the 7 big factors that are currently impacting the war for talent,...
Restarting your organization’s growth? What you prioritize depends on the value you deliver to your customers. But do you know what that value is?...
Join Mark for another Freative Friday as he walks us through the 8 steps (and one bonus!) of creating a mind map. Part 2...
