In part two of this two-part conversation, Mark and Michelle sit down with Roland Zelles, former Chief Revenue Officer & Senor Vice President Worldwide Sales at Autodesk, to talk about what it really takes to lead meaningful transformation.
Roland helped steer Autodesk through one of the earliest and boldest moves in the tech industry—shifting from on-premise software to a full SaaS model. But as he shares, true transformation isn’t just about systems or structure. It’s about mindset, culture, and the unexpected.
Why do leaders default to what’s comfortable when the future demands change?
How do you create momentum when the stakes are high?
What happens when transformation is treated like a strategy... instead of a survival decision?
If you’ve ever led change, or struggled to get others to follow, this one’s for you.
In part one of this week’s Rethink Sales Podcast, Mark Donnolo and Michelle Seger talk with Andrés Hoyos Gómez, co-founder of The Beans on...
Welcome back to Freative Friday! This week Mark concludes his series on the first layer of the Revenue Roadmap, Insight; topping it off with...
Buyers buy differently than ever, and the sales landscape is changing faster than anticipated. Hiring, training, and rewarding sales reps of the future? Check...
