Pete Canalichio, Founder and Managing Partner of BrandAlive, joins Mark and Michelle for this weeks Rethink Sales Podcast. They discussed how to make your brand come alive through your sales team and how that benefits those you serve, so you can thrive – and expand – in this new virtual economy. They discussed how to develop a compelling brand story that will help drive your team of sales professionals. Finally, they dove into the idea that "Why" is more important than "What" and "How."
Change is never easy, whether big or small. To top that off, it can usually be met with pushback in your organization. In Part...
Your market opportunity is moving. Will you be there to meet it? Mark and Michelle had an in-depth discussion with Greg Johnson, COO of...
Join Mark for another Freative Friday as he gives a preview of his new course on LinkedIn Learning - Analytics-Driven Storytelling. Remember to do...