Pete Canalichio, Founder and Managing Partner of BrandAlive, joins Mark and Michelle for this weeks Rethink Sales Podcast. They discussed how to make your brand come alive through your sales team and how that benefits those you serve, so you can thrive – and expand – in this new virtual economy. They discussed how to develop a compelling brand story that will help drive your team of sales professionals. Finally, they dove into the idea that "Why" is more important than "What" and "How."
Happy Freative Friday! We're continuing our series on Storytelling for Strategic Accounts, and this week Mark shares tips on how to transform yourself from...
Get out your weapon of choice: in this week's Freative Friday episode, Mark discusses results from the 2022 sales compensation survey on how organizations...
Welcome to Freative Friday! This week Mark kickstarts a new series based on the Revenue Roadmap. The Revenue Roadmap is a high-impact approach to...
