Pete Canalichio, Founder and Managing Partner of BrandAlive, joins Mark and Michelle for this weeks Rethink Sales Podcast. They discussed how to make your brand come alive through your sales team and how that benefits those you serve, so you can thrive – and expand – in this new virtual economy. They discussed how to develop a compelling brand story that will help drive your team of sales professionals. Finally, they dove into the idea that "Why" is more important than "What" and "How."
Join Mark for part 2 of the ROSI series, where he sits down to discuss what drives your ROSI (Return on Sales Investment) -...
It's that time of the week again, it's 'Freative Friday!' On this episode Mark talks about the importance of having a consumer mindset and...
Happy 'Freative Friday!' This week Mark sits down and examines how reframing the conversation for your customer can benefit you and your business! Connect...
