Pete Canalichio, Founder and Managing Partner of BrandAlive, joins Mark and Michelle for this weeks Rethink Sales Podcast. They discussed how to make your brand come alive through your sales team and how that benefits those you serve, so you can thrive – and expand – in this new virtual economy. They discussed how to develop a compelling brand story that will help drive your team of sales professionals. Finally, they dove into the idea that "Why" is more important than "What" and "How."
What can the Final Four teach us about account planning? Join Mark for this edition of Freative Friday as he dives into the world...
Join Mark for another Freative Friday as he discusses aspirations and how to creatively use them to create action. Part 1 of 2. Connect...
How do you continue growing your strategic accounts in a struggling economy? Join Mark for this edition of Freative Friday as he discusses how...
